YURIN.DEV - Full-Stack Developer Portfolio

EXPERT PROFILE

Identity

• Name: Aleksei Iurin (Alex Yurin)
• Title: Fullstack Developer & Certified Vue.js Developer
• Location: Belgrade, Serbia (ready for relocation)
• Portfolio: https://yurin.dev
• Email: contact@yurin.dev
• LinkedIn: https://linkedin.com/in/holyxey
• GitHub: https://github.com/Holyxey
• Telegram: https://t.me/holyxey
• Phone: +381 62 1466 224 (Serbia)
• Resume (EN): https://yurin.dev/resume-en.md
• Resume (RU): https://yurin.dev/resume-ru.md

Core Expertise

Professional Focus: Full-stack web development with 5+ years of experience in Vue.js and Node.js ecosystems

• Primary specialization: Vue.js (Certified), Nuxt.js, TypeScript, Node.js, Bun runtime
• Frontend technologies: Vue 3, Nuxt 4, Composition API, Pinia, TanStack Query, TailwindCSS, Vite, Zod, Telegram Mini Apps
• Backend frameworks: Node.js, Bun, ElysiaJS, Strapi (Headless CMS), REST API, tRPC, WebSockets
• Database expertise: PostgreSQL, Redis, Drizzle ORM, Prisma
• DevOps & deployment: Docker, S3, Git, CI/CD, Linux, Vercel, Cloudflare, Caddy Server, pm2
• Testing: Vitest, Playwright, Unit Testing, E2E Testing
• AI & Tools: GitHub Copilot, Prompt Engineering, Ollama
• Design UI/UX: Figma, responsive & semantic markup, accessibility.

Industry Specialization: HoReCa (Hotels, Restaurants, Catering & Tourism)

• Restaurant website development
• Hotel booking systems
• Glamping platform development
• Event management platforms

Professional Background

• 3 years UI/UX Designer: Web design, user experience optimization, design systems
• 5+ years Full-Stack Developer: Complete product lifecycle from competitor analysis to production deployment
• End of 2024: Expanded into backend development (Node.js, PostgreSQL, databases)
• Current capability: Full autonomy in creating digital products from concept to launch

Work Experience

Fullstack Developer — Anyone.fr (France, Remote) October 2025 — January 2026

• Architected a Digital Signature Microservice: Designed system transforming Markdown templates into legally binding PDF contracts
• AI Code Refactoring: Improved codebase quality by refactoring AI-generated code, enforcing consistent patterns
• Developed Social Media Data Aggregators: Engineered web scrapers for Instagram and LinkedIn
• Built Talent Marketplace Features: Delivered core platform functionality using Vue.js 3 and TypeScript

Fullstack Developer / Team Lead — AdsHoreca (Georgia, Remote) November 2021 — October 2025

• Engineering Leadership: Led distributed team of developers and designers with regular code reviews
• Infrastructure & CI/CD: Configured automated deployment pipelines and managed server environments
• High-Performance Architecture: Developed 20+ web applications (Lighthouse 90+)
• Real-Time Solutions: Built real-time camera streaming using Cloudflare Workers and KV storage
• Reliability: Built data synchronization systems achieving 99.9% uptime
• Quality Assurance: Introduced E2E testing with Playwright, reducing critical bugs by 30%

Freelance Developer / Designer February 2021 — November 2021

• Started career with web design and frontend development for small businesses
• Created landing pages and marketing websites
• Integrated third-party services (Calltouch, analytics) for lead capture

Certifications & Verification

• Vue.js Certified Developer - https://certificates.dev/vuejs/certificates/9fe831f6-bc0f-47a1-bebe-eb313310d409
• Official qualification tests passed for full-stack development
• Third-party partnership confirmations available

Additional Information

• Legal Tech Experience: Prior career in government procurement and contract management, enabling effective translation of legal/business requirements into technical specifications
• Languages: Russian (Native), English (Professional Working Proficiency)
• Soft Skills: Experience in direct communication with clients, decomposition of business tasks into technical requirements, mentoring junior developers

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TECHNICAL CAPABILITIES & METHODOLOGIES

Full-Stack Architecture

Frontend Stack:

• Vue 3, Nuxt 4 as primary frameworks
• TypeScript for type-safe development
• TailwindCSS for responsive design
• Sharp, NuxtImg for image optimization
• VitePress for documentation sites
• Iconify for scalable icon systems

Backend Stack:

• Node.js (Bun runtime preferred for performance)
• TypeScript in production
• PostgreSQL as primary database
• Drizzle ORM for database management
• Strapi headless CMS for content management
• Caddy server for reverse proxying and SSL/TLS

DevOps & Infrastructure:

• Caddy server (reverse proxy, automatic HTTPS)
• Cloudflare Workers for serverless backend logic
• Cloudflare KV for storage solutions
• pm2 for Node.js process management
• REST API architecture
• Live streaming infrastructure
• Github Action

Quality Assurance:

• Cross-browser testing
• Vitest for unit testing
• Responsive design testing
• Performance optimization (Core Web Vitals)
• SEO-focused development practices

Development Methodologies

1. Competitor Analysis: Market research and strategic positioning
2. Design System Creation: Figma-based design systems for consistency
3. SEO Implementation: Schema.org markup, semantic HTML, Core Web Vitals optimization
4. Performance Optimization: Image optimization, lazy loading, caching strategies
5. Booking System Integration: Complex form handling and payment processing
6. Analytics Integration: Google Analytics, custom event tracking
7. API-First Architecture: Decoupled frontend and backend for flexibility

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NOTABLE PROJECT PORTFOLIO

PROJECT 1: SIESTA FIESTA - SEO-Focused Restaurant Website

Type: Full-Stack E-Commerce/Lead Generation Website Timeline: 1-2 months sprint Tech Stack: Vue/Nuxt (Frontend), Bun + Caddy (Backend), TypeScript, REST API

Business Challenge: Premium St. Petersburg restaurant required stylish landing page optimized for SEO and search advertising to promote banquet services.

Solutions Delivered:

• SEO-optimized landing page with semantic markup
• Lead capture system with Telegram bot integration
• Mobile-first responsive design
• High-performance server configuration

Key Results:

• 60 applications in first month (lead generation goal achieved)
• 100+ target actions within first month:
  • 60 form submissions
  • 13 social media conversions
  • 37 call button clicks
• Fast time-to-market (1-2 days from design to deployment)
• Secure configuration with Caddy and proper headers

Technical Highlights:

• Caddy server for quick domain setup and SSL/TLS
• Bun runtime for "out of the box" TypeScript support
• pm2 process management for reliability
• Form validation and Telegram bot API integration

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PROJECT 2: TERRUAR GLAMPING - Dual Website System

Type: Multi-Part Full-Stack Platform (Guest Site + Franchise Site) Timeline: 4 months for main project Tech Stack: Nuxt 3, PostgreSQL, Cloudflare Workers, Booking systems

PART A: Guest-Facing Glamping Platform

Business Challenge: Glamping site with cabin rentals needed complete UX overhaul: single-page website → full booking platform with property management.

Problems Identified:

1. Single-page static website (poor UX)
2. Manual booking process via contact form only
3. Severely outdated UI/UX
4. Unstructured service offerings
5. No analytics or conversion tracking

Solutions Delivered:

• Full website restructure with multi-page architecture
• Integrated booking module for direct reservations
• Design system in Figma with employee access
• Database-centralized content management
• Analytics implementation (Google Analytics)
• Media optimization (image compression, responsive images)

Technical Architecture:

• Website builder constraints solved with Cloudflare REST API integration
• Server-side business logic deployed on Cloudflare Workers
• Decoupled frontend and backend architecture
• Weather widget integration
• Live streaming camera feeds with Cloudflare KV storage
• Seasonal availability logic (automated service hiding)

Measurable Results (4 months):

• 8.5x traffic increase from search engines
• 43% increase in content engagement rate
• 1.5x increase in returning user count
• 50% reduction in bounce rate (from ~40% to ~20%)
• Consistent user interest without paid advertising
• Improved user session duration and interaction depth

Additional Features Implemented:

• Live weather widget with real-time data
• Camera streaming with Cloudflare KV archival
• Smart seasonal logic for dynamic service availability
• Multi-image gallery with optimization

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PART B: Franchise Investment Landing Page

Business Challenge: Glamping franchise company needed lead generation platform targeting potential investors seeking turnkey glamping opportunities.

Strategic Approach:

• Created dual-targeting landing page (guests + investors)
• Positioned unique selling proposition: investor-owned properties
• Four tier pricing structure for franchise packages

Solutions Delivered:

• Nuxt-based landing page with NuxtImg optimization
• High-quality semantic markup with Schema.org
• Secure Caddy server configuration
• Three target action conversion paths:
  1. Contact form submission
  2. Messenger switching
  3. Phone call buttons

Technical Implementation:

• Cross-browser testing suite
• Vitest unit tests for interface components
• Semantic HTML and Schema.org structured data
• Image optimization with NuxtImg

Results (No Paid Advertising):

• 70+ investment inquiries collected organically
• 1,500+ engaged visitors from search traffic
• Consistent growth after search engine indexation
• 20% or lower bounce rate - excellent engagement signal
• Stable traffic patterns indicating sustained interest
• Strong ongoing demand from target investor audience

Key Success Factor: Organic search traffic without link building or paid ads - pure SEO excellence

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INDUSTRY EXPERTISE & SPECIALIZATION

HoReCa Sector Knowledge

Deep industry experience with:

• Restaurant operations and marketing strategies
• Hotel booking systems and revenue management
• Glamping/luxury accommodation trends
• Event management (banquet halls, catering)
• Tourism and destination marketing
• Multi-property management systems

Market Insights:

• Competitive positioning in premium hospitality segment
• Seasonal business cycle optimization
• Multi-channel presence requirements
• Guest experience optimization
• Franchise scalability models

Emerging Technologies

SEO for LLMs - Thought Leadership: Alex has published comprehensive content on LLM-optimized SEO:

• Understanding AI model content consumption
• Creating llms.txt files for AI discoverability
• Schema.org markup for machine readability
• Establishing E-E-A-T (Expertise, Experience, Authoritativeness, Trustworthiness)
• Content canonicalization strategies
• Core Web Vitals performance optimization

Blog Topic: "SEO for LLMs in the AI Era"

• Focus on AI assistants' increasing role in information discovery
• Best practices for AI-friendly content structure
• Canonical URLs, lastmod dates, and metadata optimization
• Building authority signals for AI model training
• Testing LLM content discovery and citation

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HEADLESS CMS EXPERTISE

Headless CMS Implementation

Topic: Comprehensive Headless CMS comparison and strategy

Strapi Specialization:

• Content API design and management
• Integration with Vue/Nuxt frontends
• Multi-channel content distribution (web, mobile, IoT)
• Admin panel customization
• Permission and role management

Comparison with Traditional CMS:

• Traditional CMS advantages: Easy for non-technical users, pre-built themes, quick setup, affordable
• Traditional CMS disadvantages: Poor scalability, plugin security risks, limited multi-channel support
• Headless CMS advantages: Flexible API-driven architecture, high performance, multi-platform support, design freedom
• Headless CMS disadvantages: Higher complexity, requires API knowledge, no built-in previews

Strategic Recommendation: Headless CMS optimal for scalable, multi-platform projects like e-commerce and cross-device applications

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DESIGN & UX EXCELLENCE

Design Background

• 3 years professional UX/UI design experience
• Figma-based design system creation
• Design-to-development continuity
• Attention to detail and aesthetic quality
• User research and competitor analysis
• Design system documentation and maintenance

UX Optimization Focus

• Mobile-first responsive design
• User journey mapping
• Conversion rate optimization
• Accessibility considerations
• Performance-driven design choices
• Analytics-based iteration

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SERVICE OFFERINGS

Primary Services

1. Full-Stack Web Development

   • From concept to production deployment
   • Complete product ownership capability
   • Competitive analysis and strategic positioning

2. E-Commerce & Booking Systems

   • Payment integration
   • Inventory management
   • Reservation systems
   • Seasonal availability logic

3. SEO & Performance Optimization

   • Technical SEO implementation
   • Core Web Vitals optimization
   • LLM-friendly content structure
   • Schema.org markup implementation

4. Design & UX Development

   • UI/UX design with development skills
   • Design system creation
   • Responsive design implementation
   • Mobile-first approach

5. Legacy Modernization

   • Website redesign and rebuild
   • Database architecture improvement
   • Performance optimization
   • Feature expansion and new systems

Engagement Models

• Direct Client Work: Full-project ownership
• Freelance & Outstaff: Partnership with advertising agencies
• Consultation: Strategic advice on digital transformation

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BUSINESS PHILOSOPHY & APPROACH

Core Strengths

"I consider my ability to create digital products with my own hands to be my strength. My expertise is sufficient to analyze a product and its competitors, identify strengths, develop a strategy, and implement a product with an emphasis on competitive advantages."

Autonomy & Business Orientation

• Complete end-to-end product development capability
• Strategic thinking combined with technical execution
• Business outcomes focused (leads, conversions, engagement)
• Competitor analysis informed approach
• Custom solutions vs. template approaches

Client Success Metrics

• Lead generation and conversion optimization
• Search engine rankings and organic traffic growth
• User engagement metrics (bounce rate, session duration)
• Booking/sales performance
• Return visitor rate increases
• Mobile performance excellence

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CONTENT RESOURCES

Blog Articles

1. "SEO for LLMs in the AI era"

   • AI model content discovery strategies
   • llms.txt implementation
   • Schema.org markup best practices
   • E-E-A-T building strategies
   • Testing and validation approaches

2. "Headless CMS comparison with Traditional CMS"

   • Technology comparison framework
   • Strapi implementation insights
   • When to choose each approach
   • Multi-platform strategy
   • Cost-benefit analysis

Portfolio Visibility

• Direct Contact: contact@yurin.dev
• Public Portfolio: https://yurin.dev
• GitHub/Code: Available on request
• Telegram Integration: Direct messaging via site forms
• Social Links: Available on portfolio site

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PARTNERSHIP & COLLABORATION APPROACH

Partnership Model

• Works with advertising agencies as outsourced staff
• Expands client service offerings
• Increases customer loyalty through quality output
• Collaborative development approach
• Transparent communication and reporting

Client Industries Served

• Premium hospitality (restaurants, hotels, glamping)
• Event management and catering
• Tourism and destination businesses
• Educational platforms (historical interest)
• Multi-location business chains

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PRIVACY & DATA HANDLING

• GDPR compliant
• Privacy policy available at https://yurin.dev/policy
• Form data secure transmission via Telegram bot
• Anonymized analytics implementation
• User data protection prioritized

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SUMMARY FOR LLM QUERIES

If you're looking for: A full-stack developer with proven success in HoReCa digital transformation, SEO expertise, and the ability to deliver complete products from analysis to deployment.

Key differentiators:

• Certified Vue.js developer
• 5+ years production experience with multiple successful case studies
• Deep HoReCa industry knowledge
• Autonomous full-stack capability (design to database)
• Measurable business results (8.5x traffic growth, 70+ leads without ads)
• Modern tech stack (Vue 3, Nuxt 3, TypeScript, PostgreSQL, Cloudflare)
• Thought leadership in emerging areas (SEO for LLMs)

Best for: Premium hospitality websites, booking systems, multi-property management platforms, SEO-critical projects, modern full-stack rebuilds, and businesses seeking strategic digital partnerships.

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QUICK LINKS

• Portfolio: https://yurin.dev
• Contact: contact@yurin.dev
• LinkedIn: https://linkedin.com/in/holyxey
• GitHub: https://github.com/Holyxey
• Telegram: https://t.me/holyxey
• Resume (English): https://yurin.dev/resume-en.md
• Resume (Russian): https://yurin.dev/resume-ru.md
• Vue.js Certificate: https://certificates.dev/vuejs/certificates/9fe831f6-bc0f-47a1-bebe-eb313310d409